Comments on: Google Friend Rank or FriendRank to Rank Social Marketing Profiles

By: Google Reader Adds Friends List, Sharing, Bookmarking and Blog Recommendation Engine

Sun, 17 Aug 2008 20:55:26 +0000

[...] long will it be before Google starts using their FriendRank patent to rank our profiles, deliver advertising on them and start showing a FriendRank bar in Google [...]

By: Top Ten Reasons Google Will Buy Digg as Aquisition Seems Near

Top Ten Reasons Google Will Buy Digg as Aquisition Seems Near — Wed, 23 Jul 2008 15:58:08 +0000

[...] we can see from the FriendRank patent that was made public July 3rd, Google already has been planning to rank social profiles with a [...]

By: Chris Lang

Chris Lang — Wed, 16 Jul 2008 09:52:55 +0000

@Marianne, you are exactly right, as long as you are not doing something that you think could get you in trouble then you are on the right path. Also, since Google has been tweaking and testing this since 2006 then if you are seeing good search result rankings and you have not taken a sudden nose dive in the last few weeks. then you are probably going to be fine.

By: Marianne

Marianne — Wed, 16 Jul 2008 09:42:38 +0000

I have to say it is interesting. I just have to keep doing what I do for my business and clients and believe that as long as good content and honest effort are represented I can weather any Google storm coming. Thanks for the forecast!

By: Chris Lang

Chris Lang — Tue, 15 Jul 2008 23:22:57 +0000

@Mathew Hunt, to be honest this article took me two days and I had to chop up the pieces of the pie here to get it myself, one piece at a time, and there is much more in the patent application.

But I agree, content that is not just yours and focused is the way I see it too. Digg, though is another ballgame all together. Just be careful of any kind of Internet marketing type articles on Digg. They don’t like us much there.

By: Matthew Hunt

Matthew Hunt — Tue, 15 Jul 2008 21:39:29 +0000

Chris,

You lost me on some of the details in this post, but I think I get the ‘jist’ of it. The bottom line is: gaming the system will not work forever and the only real sure bet is to provide stellar content that “real folks” want to Digg is the only way to win in the long run. Right…?

By: Javaman

Javaman — Tue, 15 Jul 2008 20:35:36 +0000

Now this was really interesting. I am looking forward to following you through the logic of all this to see where the yellow brick road will lead us all. Groupie, sure why not. Let’s do it.

Stephen

By: Rheyanna

Rheyanna — Tue, 15 Jul 2008 19:34:42 +0000

Chris,
Another great post, I have been watching all the things I do on social networks and I also watch the search engines. I have been honest on all the social sites I am involved in. I am glad that I found you and Jack before I buried myself.
@all before you leave subscribe to this feed and take in all you can.
Thanks again Chris for all you do for all of us.
Keep it flowing:-)
Rheyanna

By: Don Draper

Don Draper — Tue, 15 Jul 2008 19:34:35 +0000

My reading of this as that you want a social profile with a lot of incoming links (friends). And you’re better off if you can cross link your profile across many different social networks.

Frankly, I don’t see this as a whole lot different than just calculating the internal link juice on these sites while ignoring nofollow. If a user has only a few incoming links and their stories don’t get many votes, the total link juice will be pretty small anyway. If you’ve been spinning out fake accounts to single vote stories, you’re in trouble. But if you’ve been diligently building a strong profile with lots of friends and your stories get lots of votes, you’ll be about the same. The big difference is that the big G is going to try to change which ads those power users see.

By: Nick Stamoulis

Nick Stamoulis — Tue, 15 Jul 2008 19:32:36 +0000

Chris, this is a great analysis & I really look forward to the upcoming additional posts on this topic!